Monday, January 21, 2013

Q1 2012 Quarterly Report

If I had kept up on my posting schedule, this would have been the first report to be displayed in the same year that its data was generated. But if all goes well (and I don't see why it shouldn't) that will wind up happening in a couple of months.

 Adventures in Oz: Fantasy Roleplaying Beyond the Yellow Brick Road
Sales Channel/Product TypeJanuaryFebruaryMarchQuarter TotalYTDLast YearGrand Total
One Book Shelf/PDF767202021124
One Book Shelf/Print------2
One Book Shelf/Bundle--111
One Book Shelf/Total768212121136
Amazon Kindle41-55-5

 Adventures in Oz Characters Pack
Sales Channel/Product TypeJanuaryFebruaryMarchQuarter SalesTotal Sales

A good strong quarter in terms of sales. Maybe not Christmas scale numbers, but certainly nothing to sneeze at, either. January got a nice little boost of publicity from the kind folks at the Atomic Array (and if you want me for your podcast, just let me know). February was, of course, my annual jaunt to DunDraCon (which I will be repeating this year as well) and during the month of March, the OneBookShelf sites held their week-long GM's Day Sale to honor the passing of D&D co-creator Gary Gygax. This was my first opportunity to participate in this sale and I look forward to doing so again this year.

You may have noticed that there's a small change to the upper table. I have removed the YGN listing and replaced it with numbers from my Kindle sales. Did I forget to mention that AiO is available on the Kindle? Well, it was kind of deliberate forgetfulness. You see, I don't own a Kindle myself, so I have no idea how it looks on the device. But people seem to be buying and keeping it (there is an option to return a Kindle book and I do have numbers on how often that happens).

The interesting thing about the Characters Pack sales is how many were purchased as part of the GM's Day Sale. As we've seen on this and previous tables, most people will purchase the bundle, getting the Characters Pack for free when they purchase AiO. In March, we see that trend reversed. Probably because the individual items were discounted, but the bundle was not. And also, 74 cents is a hard price to pass up for just about anything.

Wednesday, January 9, 2013

Q4 2011 Quarterly Report

You thought I had forgotten about this stuff, didn't you? Well, I didn't.

 Adventures in Oz: Fantasy Roleplaying Beyond the Yellow Brick Road
Sales Channel/Product TypeOctoberNovemberDecemberQuarter TotalYTDLast YearGrand Total
One Book Shelf/PDF3223285421104
One Book Shelf/Print----2-2
One Book Shelf/Bundle-4-49
One Book Shelf/Total3263326521115
Your Games Now/PDF------1

 Adventures in Oz Characters Pack
Sales Channel/Product TypeOctoberNovemberDecemberQuarter SalesYTD Sales

The big thing to notice on this chart is that huge jump in sales over at OneBookShelf during November. This was due to their first Teach Your Kids to Game Week that was held that month. That jump in sales was nearly equivalent to the initial sales rush I experienced over at OBS in September '10. (I'm sure you can imagine how upset I was that AiO was not picked for inclusion in 2012.)

CreateSpace also started generating numbers this quarter. All those Christmas shoppers on Amazon, I'm sure (I saw a similar bump this year, too). Now I just need to work on a way to get onto more people's Christmas lists.

This also gives us our annual totals for this year. 99 total sales for the year, mostly from OBS. 36 copies of the Characters Pack were sold, but only 23 people paid for it specifically. Some of the bundle purchases may have been motivated by the Characters Pack, but I don't quite know how to tease that information out of my raw data.

Tuesday, January 1, 2013

The Obligatory End of the Year Post

Well, it's time to say goodbye to 2012 and hello 2013.

2012 was a decent year for sales. 77 copies across all formats. It may not sound like much, but it means that I'm still a contender. I don't plan on leaving the ring anytime soon, either.

I made my final payment to my last artist in January of this year. Which means that most of the money I've brought in from sales this year has been pure profit (Though see below for what I'll be doing with that profit.)

The blog was an interesting beast over 2012 as well. My most popular post from the year 2012 was Another Year, Another DunDraCon, my annual DunDraCon convention post. Mostly for the pics of the guy who brought his lobotomizer to show off. The post that got the most visits this year was actually from back in 2010. That's when I revealed that the girl in the chainmail bikini that I had photographed at that year's DunDraCon was in fact none other than Chainmail Girl.

The one post that is somehow remarkably popular even though I wish it wasn't is this one. I'm not sorry I wrote it as I think that my point was a valid one. But given that Mr. Skarka is a polarizing figure in the gaming industry, that post is just one more bit of ammunition for the inevitable mudslinging (mostly because of the shock value of the post title). I was especially chagrined to discover that this guy was the guy to do it.

Resolutions for the new year? Sure, I've got a few.

Get my house in order:  I'm not going to bore you with personal problems or stories from my day job, but a number of things have stepped up over the last year or so to really cramp my style. That needs to come first before I'm able to make too many other plans.

Get into stores: I'm sure you all know that this has been a goal of mine for a while. I've had a plan to do it for the last year, but I've just been waiting for the money. Well, the money has been accumulating slowly and steadily over the last year or so. By February, I should have enough to make a serious attempt at getting it done. Still a few i's to dot and t's to cross, but everything seems to be coming together.

Get back to writing: Partly related to that "Get my house in order thing". I may have been updating the blog pretty regularly, but I haven't made any real progress on projects beyond the blog. I tried to do a novel for NaNoWriMo this year and managed only 300 or so words. I need to better than that if I'm going to manage any of the other things I want to do.

Happy New Year and have an Ozzy 2013!
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